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Blog – Insights by Stefan Willerstorfer

July 3, 2017 Stefan Willerstorfer Stefan Willerstorfer Benton Sans, India, Makati, Manila, Mumbai, Newspaper, Newspaper Design, Philippine Daily Inquirer, Philippines, Sindelar, Sindelar in Use, Tabloid

News from Mumbai: Sindelar is Mid-Day’s new text face

Next to the Philippine Daily Inquirer in Makati (Metro Manila), another large Asian newspaper also started using Sindelar as their new text face in 2016: India’s morning daily newspaper Mid-Day from Mumbai.


Mid-Day is a mainstream newspaper in compact format that carries the following sections from Monday to Saturday: local news, national news, international news, lifestyle, films, and sports. Of these sections, local news is stated as the tabloid’s key focus. The newspaper was established in Mumbai in 1979 and has an estimated readership base of half a million people. It is among the top 10 Indian newspapers by readership.


Since its introduction in 2016, Sindelar has been used in the newspaper for text as well as for headlines and appears in combination with the sans serif typeface Benton Sans.

Various impressions of the newspaper’s new typographic appearance.